Anyone who is involved with building websites these days has probably heard the term "responsive web design." Responsive web design (RWD) is a term coined by Ethan Marcotte in his A List Apart article that refers to using various techniques and technologies to serve different visual presentations of a website to various devices.
What this really means to most of us right now is: we can use RWD to create mobile versions of our websites.
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If you’re focused on how to improve your approach to creating an effective user experience for your brand online, we’ve got insights into challenging the boundaries of ux design, designing for audio, turning pixels into a full-blown brand experience, the disappointing Gmail redesign, and why nonprofits should consider print publishing. For more on what’s happening at MSDS and insights that are getting our attention, follow us @msdsbranding on Twitter.
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What’s happening this week? We’ve got insights into using Foundation for responsive design, mobile marketing, video best practices for nonprofits, striking the visual vs. verbal balance, and why Microsoft Word is a terrible tool for the web. For more on what’s happening at MSDS and insights that are getting our attention, follow us @msdsbranding on Twitter.
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Now that you’ve adjusted to having to use Facebook’s new Timeline format, it’s time to take advantage of what it does best to generate engagement for your cause. While building an effective social marketing strategy through Facebook takes time and consistent effort, these 5 quick tips highlight the most important ways your nonprofit can adjust your approach using Facebook Timeline to generate a stronger social media presence and drive audience response.
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What’s up this week? Why the Google+ redesign fails, 5 tips for creating and maintaining customer loyalty, new UI patterns for mobile apps, why nonprofits need to think more about mobile, and important advice for nonprofits on how to avoid hashtag spamming. For more on what’s happening at MSDS and what’s getting our attention, follow us @msdsbranding on Twitter.
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On tap this week? Insights into the importance of information surfacing and redesigning with personality for user experience, how nonprofits can fundraise through social media and use videos to tell a deeper story, and how successful business brands are built on core beliefs. For more on what’s happening at MSDS and what’s getting our attention, follow us @msdsbranding on Twitter.
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Part 1
Social media’s newest network has proven to be a branding goldmine. Seemingly out of nowhere, Pinterest has become one of the top five referring sources on the Web for retailers, and holds an undeniably addictive appeal to online audiences. But much like the early days of social media, there’s a lot of fumbling around going on by brands trying to figure out how to put Pinterest to use in a meaningful way.
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